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description

Need a CRM that feels personal, not bureaucratic?

folk is a simple, proactive CRM that acts like the sales assistant your team never had — centralizing your contacts, automating busywork, and helping you build real relationships swiftly and intuitively. You’ll notice how folk’s spreadsheet-style layout, AI enrichments, and seamless Chrome integrations transform how small teams manage relationships — without the clutter of traditional CRMs.

Why KonexusHub recommends folk?

At KonexusHub, we champion folk for its combination of simplicity and smarts. It streamlines contact capture from Gmail, LinkedIn, and calendars using its folkX extension, auto-enriches data, and proactively suggests next steps — allowing teams to focus on meaningful outreach, not manual upkeep.

Who it's ideal for ?

folk is best suited for:
  • Freelancers, creative teams, and solopreneurs who need a lightweight yet effective CRM.
  • Sales, partnerships, and recruitment teams who value shared pipelines and real-time collaboration in a familiar, spreadsheet-like interface.
  • Small agencies and startups looking for clean, fast setup and minimal CRM overhead.
  • How it compares to others solutions ?

    Unlike heavyweight CRMs like Salesforce or HubSpot, folk focuses on ease of use without sacrificing functionality. Compared to Airtable or Attio, folk shines for its sales-centric features — AI-powered email sequences, contact enrichment, and LinkedIn export — while maintaining a clean, lightweight UI.

    Key benefits

    01 /

    Customizable CRM

    Tailor your workspace to fit your workflow and relationship management needs.

    02 /

    Automated Workflows

    Save time with automated follow-ups, reminders, and contact organization.

    03 /

    Seamless Collaboration

    Share contact lists, notes, and updates with your team for improved efficiency.

    04 /

    Powerful Integrations

    Connect with email, calendars, and productivity tools to streamline communication.

    05 /

    Scalable & Intuitive

    A user-friendly solution that grows with your business, making relationship management effortless.

    🔍 Similar Tools Comparison

    ✅ folk

    Attio

    Pipedrive

    Best For

    Lightweight, collaborative CRM

    Notion-like, extensible CRM

    Traditional sales pipeline CRM

    Key Features

    Spreadsheet-style UI, folkX extension, AI enrichment, email sequences

    Custom objects, deep API, flexible UI

    Deals, automation, reporting

    Pricing

    Free plan (200 contacts)
    $20–$40/user/month

    Higher pricing (custom)

    ~$12+/user/month

    Free Plan?

    ✅ Yes

    No

    No

    Integrations

    Gmail, Outlook, LinkedIn, Zapier, Make

    Extensible via API, import / export

    Wide CRM ecosystem

    KonexusHub Verdict

    Best for teams needing CRM ease, shared insights, and speed

    More powerful but with steeper setup and learning curve

    Better for structured sales teams via templates and metrics

    folk Pros & Cons: Is It the Right Fit for Your Team?

    Here’s a balanced take on folk — highlighting its elegant simplicity and efficiency, alongside areas where growing teams may find limitations.

    ✅ Pros

  • Ultra-intuitive interface — familiar spreadsheet feel, fast learning curve.
  • AI enrichment built-in — auto-fills contact details from email and web.
  • Responsive support & UX-first design — praised by users for clarity and assistance.
  • Fast onboarding — simple setup, import, and immediate use.
  • AI-powered sequences & reminders — enables smart follow-ups without manual effort.
  • ❌ Cons

  • Limited reporting & automation — lacks advanced analytics or workflows.
  • Weak integration coverage — relies on Zapier / Make; fewer native connectors.
  • Limited mobile functionality — lacks dedicated mobile app or optimized interface.
  • Learn More about folk

    Frequently Asked Questions about folk

    folk delivers a proactive, spreadsheet-like CRM experience with AI enrichment, email sequences, and intuitive pipelines — designed like a helpful assistant, not a burdensome tool.

    folk offers a free plan with up to 200 contacts. Paid plans start around $20/user/month (Standard), $40/user/month (Premium), and custom enterprise options begin at $80/user/month.

    Import easily via CSV, mailbox sync (Gmail / Outlook), or using the folkX Chrome extension directly from LinkedIn—complete with auto enrichment.

    Yes — folk includes Messages and Sequences to send personalized bulk emails with AI content and scheduled follow-ups.

    folk connects natively with Gmail, Outlook, LinkedIn, WhatsApp, X, and more via Zapier/Make, enabling seamless workflow automation.

    Absolutely — it supports shared pipelines, interaction history, notes, reminders, and collaborative dashboards.

    Users occasionally note limited reporting, integration gaps, and underdeveloped mobile access that may impact scaling.

    Ideal for freelancers, small teams, creatives, and any group migrating from spreadsheets to CRM—who value speed, simplicity, and smart outreach.

    KonexusHub Verdict 🎯

    folk is the first CRM you’ll actually enjoy using — fast to adopt, smart, and refreshingly minimal. It’s the ideal companion for teams that value relationships over reporting.

    🧭 Final Assessment

    • Lightweight simplicity

    Clean, spreadsheet-style UI feels instantly familiar.

    • Smart contact enrichment

    Auto-fill contact info saves research time.

    • Built-in email sequences

    Combine AI with outreach directly inside the CRM.

    • Rapid team collaboration

    Shared pipelines and notes keep everyone in sync.

    • Highly supportive

    Responsive support and thoughtful UX make onboarding painless.

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