Logo WhatConverts

description

Looking to pinpoint which marketing channels truly drive your leads?

WhatConverts is an all-in-one lead tracking and reporting platform that ties calls, web forms, chats, and ecommerce transactions back to your marketing campaigns — delivering a clear picture of what works.

Why KonexusHub recommends WhatConverts?

At KonexusHub, we recommend WhatConverts because it streamlines lead attribution across multiple touchpoints — calls, forms, chats, and transactions — into a single, actionable dashboard. Its intuitive interface and deep reporting functionality help marketers and agencies optimize ROI with confidence.

Who it's ideal for ?

WhatConverts is ideal for:
  • Marketing agencies that need to report accurately to clients across diverse lead sources.
  • SMBs and service-based businesses needing simple yet powerful tracking for calls, web leads, and chats.
  • High-compliance and HIPAA-centric sectors such as healthcare, finance, and legal — thanks to robust segmentation and compliance-ready features.
  • How it compares to others solutions ?

    Unlike call-tracking or analytics tools that only cover one channel, WhatConverts unifies multiple lead types (call, form, chat, e-commerce) with marketing attribution and custom reporting. Compared to alternatives like Nimbata or CallRail, it focuses on comprehensive attribution across leads with stronger multi-channel insights.

    Key benefits

    01 /

    Clear Lead Tracking

    Capture leads from calls, forms, chats, and more — all in one place.

    02 /

    Marketing Attribution

    Identify the exact source of every lead to optimize ROI.

    03 /

    Custom Reporting

    Create tailored reports with lead quality insights and conversion data.

    04 /

    CRM Integration

    Seamlessly connect with popular CRMs and marketing platforms.

    05 /

    Data-Driven Decisions

    Empower your team with actionable insights to scale what works.

    🔍 Similar Tools Comparison

    ✅ WhatConverts

    Nimbata

    CallRail

    Best For

    Unified call, form, chat tracking

    SMB-focused call tracking

    Enterprise-level call insights

    Key Features

    Call / form / chat tracking, dynamic numbers, multi-click attribution, custom dashboards

    AI call summaries, flexible pricing, native integrations

    Sentiment analysis, keyword spotting, ‘Copilot’ predictive insights

    Pricing

    $30 (Call); $60 (Plus); $100 (Pro); $160 (Elite); Agency: $500–$1250

    $39–$149 + usage

    $50–$150 + usage

    Free Plan?

    ✅ 14-day trial

    14-day trial

    Trial

    Integrations

    Google Ads / Analytics, CRMs (Salesforce, HubSpot, Zoho), Zapier, Make, many more

    Native integrations & triggers

    Analytics and call enrichment tools

    KonexusHub Verdict

    Best for agencies and marketers needing cross-channel clarity

    More affordable, but less feature-rich attribution engine

    Strong call analytics; narrower focus than WhatConverts

    WhatConverts Pros & Cons: Is It the Right Fit for Your Team?

    Here’s a balanced view of WhatConverts — a comprehensive tool for uncovering lead sources across channels, balanced with considerations around complexity and cost.

    ✅ Pros

  • Unified multi-channel tracking — unifies calls, forms, chats, and transactions with attribution.
  • Broad integrations — works with CRMs, ad platforms, chat tools, reporting tools, even via Zapier / Make.
  • Strong support and usability — users praise its intuitive dashboard and top-tier support.
  • Deep reporting and attribution — custom dashboards, keyword-level tracking, lead qualification.
  • Agency-ready features — multiple account handling, white-labeling, export capabilities.
  • ❌ Cons

  • Setup can be complex — especially for multi-channel campaigns.
  • Higher pricing tiers — may be overkill for small businesses.
  • Occasional sync delays — some users report minor data lag.
  • Trustpilot mixed reviews — some concerns about responsiveness to negative feedback.
  • Learn More about WhatConverts

    Frequently Asked Questions about WhatConverts

    It tracks leads from calls, forms, chat, and e-commerce — attributing each lead to its marketing source.

    Plans range from $30/mo (Call Tracking) to $160/mo (Elite) for a single account; agency plans go up to $1250/mo with multi-click attribution and full features included.

    Integrates with CRMs (Salesforce, HubSpot, Zoho), ad platforms (Google/Bing Ads, Facebook), analytics tools, chat apps, and automations via Zapier and Make.

    Yes — it features campaign and keyword-level tracking, multi-click attribution, and customer journey visualization.

    Absolutely — agency plans support unlimited accounts, white-labeling, and full lead tracking across clients.

    Users praise fast, knowledgeable support and a detailed help center — service hours extend Monday–Friday, 6 AM–8 PM EST.

    Reviews highlight its clean interface and straightforward setup, easing the learning curve for new users.

    Ideal for agencies, SMBs, and enterprises that need consolidated lead tracking with powerful attribution, reporting, and multi-channel insight.

    KonexusHub Verdict 🎯

    WhatConverts is a dependable, multi-channel lead tracking powerhouse, offering granular attribution, robust reporting, and agency-ready features — all wrapped in an intuitive UI. It’s the go-to solution to align marketing performance with revenue impact.

    🧭 Final Assessment

    • 360° lead tracking

    Tracks calls, forms, chats, and orders in one platform.

    • Deep attribution

    Campaign, keyword, multi-click, and customer journey connections.

    • Powerful integration ecosystem

    CRMs, analytics, chat tools, and automation workflows.

    • Agency-ready structure

    Multi-account plans, client insights, and white-label options.

    • Exceptional support

    Fast, knowledgeable assistance and strong onboarding resources.

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